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LOS ANGELES, Calif. -- A leading newswire service and PR agency, Send2Press and Neotrope, announced their popular news stories of 2004 disseminated through the Send2Press Newswire (www.Send2Press.com). The top-20 news stories are a fascinating cross section of the kind of news being announced by small businesses, and the type of news actually being read -- and potentially reported on -- by active news media professionals. The list includes several publishing-related stories including a magazine launch, and four book-related stories.

"Over the past 5 years, we have only provided this annual list to our clients," said Neotrope(R) founder and President, Christopher Simmons, a member of the Public Relations Society of America (PRSA), and ASCAP. "This year, we're announcing the list publicly since it is pretty interesting to see what our colleagues in the media actually read amidst the static of so much 'news spam' hitting the wires these days."

Neotrope/Send2Press, is a PR agency and news distribution organization established Jan. 1983 in California,

Results were tabulated based on number of "reads" by the media through the Send2Press.com website in HTML, PDF, and plain-text formats; through readings on the PRNJ site, through clipping service click-throughs from sources like eWatch(tm), and CyberAlert(R), and through initial click-throughs via sources like News.Google, Lycos News, NewsNow(UK), and Send2Press Newswire media opt-in click-views. Search engine clicks ("hits") were not included as these are typically public, and not media, views.


The top-20 most read newswire stories for 2004, in descending order of popularity with the media are:


1. New Magazine Targets Restaurant Startups - Finally! A Magazine for New Restaurateurs

http://www.send2press.com/PRnetwire/pr04_071202-rsgmag.shtml


2. Interactive Voices Connects Clients With Voice Over Talents

http://www.send2press.com/PRnetwire/pr04_062202-intvoices.shtml


3. California Based Designer Offers Do-It-Yourself Grilled Cheese Virgin Mary Toast Kit

http://www.send2press.com/PRnetwire/pr04_111702-curry.shtml


4. Free Book Publicity and Resources for Book Authors and Book Publishers

http://www.send2press.com/PRnetwire/pr04_110402-neotrope.shtml


5. LandWare Releases the Leonard Maltin 2005 Movie Guide for Palm Powered and Windows Mobile Pocket PC Handhelds and Smartphones

http://www.send2press.com/PRnetwire/pr04_090201-landware.shtml


6. Study Proves New Bicycle Seat More Healthy

http://www.send2press.com/PRnetwire/pr04_111201-bicycle.shtml


7. Panthesis Announces Swan Online Event Arenas

http://www.send2press.com/PRnetwire/pr04_090801-panthesis.shtml


8. Election Night Party Sold Out

http://www.send2press.com/PRnetwire/pr04_110202-electionmall.shtml


9. One Company is Making the Dream of Flight a Reality by offering the 'Gift of Flight' this Holiday Season

http://www.send2press.com/PRnetwire/pr04_101804-sportys.shtml


10. Did Moses Misrepresent The Ten Commandments?

http://www.send2press.com/PRnetwire/pr04_101401-bimini.shtml


11. Caffeine Killed Woman - Autopsy Revealed

http://www.send2press.com/PRnetwire/pr04_120302-kushner.shtml


12. NitroTalent.com Launches First Talent Search Engine and Directory for Artists and Companies of Every Kind

http://www.send2press.com/PRnetwire/pr_04_0317-nitro.shtml


13. Unconventional Music Duo Request-A-Song.com Celebrates Two Years with Site Relaunch, 88 Cent Song Downloads

http://www.send2press.com/PRnetwire/pr04_101102-request.shtml


14. ProLine Announces Technological Breakthrough Scratch Protection Formula For All CD and DVD Disc Formats

http://www.send2press.com/PRnetwire/pr_04_0412-proline.shtml


15. Ghost Board Set to Become King of the Mountain With New Line Of Swiss-Engineered Snowboards Featuring Glow-in-the-Dark Technology

http://www.send2press.com/PRnetwire/pr_04_0304-ghostriderx.shtml


16. ElectionMall Technologies, Inc. Revolutionizes Online Campaigning in 2004 Cycle

http://www.send2press.com/PRnetwire/pr04_111104-electionmall.shtml


17. World AIDS Day Chosen to Launch HIV/AIDS Radio Network, First All HIV/AIDS 'On Demand' Radio Network to Tackle AIDS

http://www.send2press.com/PRnetwire/pr04_120102-hivradio.shtml


18. ePassporte and Square Enix Join Forces in Co-Promotional Agreement

http://www.send2press.com/PRnetwire/pr04_120303-epassporte.shtml


19. New Book Helps Women Find True Love

http://www.send2press.com/PRnetwire/pr04_111601-lindner.shtml


20. ASAR Electronics, Inc. Announces that Emergency Light Blanket was Selected as One of the 'Top Five Inventions of 2004'

http://www.send2press.com/PRnetwire/pr04_121601-asar.shtml



About Send2Press(TM)

Send2Press (www.send2press.com), is one of the leading online-based news release creation and distribution companies helping small businesses and start-up companies reach and inform their target media. All of Send2Press' staff members are experienced working journalists, published authors, and/or contributing editors to national publications.

Because Neotrope, the parent company, is a 22-year veteran in the media relations business, it is one of the few news distribution companies that maintain its own active media database with over 25,000 contacts, unlike many "dotcom newswires" which simply resell the services of larger newswires like PRN. And unlike the so-called "free" newswires that merely post news online, Send2Press specializes in delivery of news directly to working journalists, media professionals, and news aggregators worldwide. The Send2Press News Network comprises over 100 specialty newswires and content websites in multiple languages with unmatched reach and media awareness.

Neotrope(R) is a brand identity, online marketing, and media relations company, representing technology, software, publishing, and entertainment companies worldwide. Neotrope and Send2Press are trademarks and service marks of Neotrope(R).


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(Editor's Note: Publishers Newswire is a unit of Neotrope.)